• Rick Owens’s FW18 Tote Bag Is Now Available for Pre-Order

    Part of the Rick Owens new Fall/Winter 2018 collection, we take a look at this simplistic bag, which surprisingly enough bears no flashy material applications and/or exaggerated shape formations. Crafted from 100 percent leather, the item takes on the familiar geometric tote shape, complete with a spacious back pocket detail and a subtly-engraved logo. Priced at […]
    • by Yoey
    • 12 Days ago
    • 0
  • Givenchy Launches WeChat Store

    “Luxury goods mega-brands have been adopting WeChat as an e-commerce platform,” wrote Luca Solca, luxury goods analyst of Exane BNP Paribas. Before the launch of the WeChat store, Givenchy tested out sentiment in their consumer base through collaborations with the country’s top-tier fashion KOLs – gogoboi and Mr.Bags. The success of both collaborations have proved the brand’s […]
    • by Yoey
    • 17 Days ago
    • 0
  • Mitchell & Ness Connects With Just Don for “The No Name Collection”

    Mitchell & Ness has reunited with Don C on a new collection. As both pay close attention to the detail in their respective products, the two have developed “The No Name Collection.” True to its name, the selection of jerseys removes the NBA team names from the front and strips the player names from the back, too. […]
    • by Yoey
    • 1 month ago
    • 0
  • AriZona Tea to Launch NYC Pop-Up Shop w/ Themed Streetwear & Accessories Pieces

    New York City pop-up shop aptly entitled “Great Buy 99,” taking inspiration from the price slogan on its beloved 24oz cans. AriZona “Great Buy 99” Pop-Up 43 Crosby St. New York, NY 10012 Themed jackets, hoodies, button-downs, headwear alongside Zippo lighters and scented air fresheners are purveyed at the space. One of the more noteworthy […]
    • by Yoey
    • 1 month ago
    • 0
  • MHOL Spotlight: Meet Louisiana Fashion Designer and Entrepreneur Alex Malay

    Mario “Yoey” Martin of myhellofalife recently got a opportunity to ask a few questions with Louisiana fashion designer and entrepreneur. Alex Malay brand is best describe by the owner with these words “Alex Malay is chic southern style with a modern twist incorporating trendy flare with classic pieces that pop.” Check out below our quick Q&A […]
    • by Yoey
    • 2 Months ago
    • 0
  • MHOL Spotlight: MUA Angelina Roe

    Mario “Yoey” Martin of myhellofalife.com recently got a chance to ask a few questions with MUA Angelina Roe. Check put her speaking on the importance of having passion for what she does, her personal connection with clients Check it out below.. Yoey: How did your love for makeup begin? AgenlinaRoe: I’ve always been into Art […]
    • by Yoey
    • 2 Months ago
    • 0
  • MHOL Spotlight: Will Euro Talks His Street Wear Modeling Career w/ MyHellofALife

    Mario “Yoey” Martin reached out to Will Euro for him to have a chance to speak on how his career with modeling street all began and how the experiences had been for him. Check out the short Q&A below.. Yoey: How did your street wear modeling career begin? WillEuro: My career in streetwear modeling started […]
    • by Yoey
    • 3 Months ago
    • 0
  • Do celebrities set trends or just slaves to Luxury Designer names?

    Written By: Mario “Yoey Yo” Martin Usually when I do a editorial on any subject I tend to stay completely positive. Today I have to say I’m not a fan of the new trend of celebrities wearing high fashion brand shoes, that resemble orthopedic shoes for elders. Now as a person who owns a few […]
    • by Yoey
    • 5 Months ago
    • 6
  • 2-Days With The Loyalty Club (pop up shop) /// New Orleans

    WE’RE GIVING OUR NEW ORLEANS LOYALTY CLUB MEMBERS AN EXCLUSIVE CHANCE TO VIEW & PURCHASE OUR LONG AWAITED 17′-18′ WINTER COLLECTION FOR 2 DAYS ONLY BEFORE WE OFFICIALLY RELEASE TO THE REST OF THE WORLD! WE WILL BE AT LOT 1701 LOCATED AT 1701 ORETHA CASTLE HALEY BLVD ON SATURDAY, 1-27-18 FROM 11AM-7PM, AND SUNDAY, […]
    • by Yoey
    • 5 Months ago
    • 0
  • Hot Item: eMilne presents Ward 1, Drop 2

    eMline was founded and designed by jaMes Mayes. eMline is a versatile luxury brand created and based out of New Orleans, you may have noticed the popular “M” hat worn frequently by some of NOLA’s top taste makers eMline recently has dropped new apparel #forthecity 3 new hoodies out of Ward 1. Drop 2. Shop […]
    • by Yoey
    • 5 Months ago
    • 0
  • Fashion News: Gucci Is Suing Forever 21 Over Alleged Unauthorized Use of its Iconic Stripes

    Via.Hypebeast In recent months, Forever 21 has landed itself in an ocean’s worth of legal hot water and negative press for issues with “ripping off” Kanye West tour merchandise, Tupac designs and more. Most significantly, the fast-fashion giant has become embroiled in a courtroom battle with legendary luxury label Gucci; at the core of that rift, the two companies are dueling it out […]
    • by Yoey
    • 11 Months ago
    • 0
  • Celeb Style: Kim Kardashian in NYC with Kendall Jenner Wearing Versace Sunglasses and Camo Cut-Off Shorts

    Kim Kardashian leaves little to the imagination as she was recently out in NYC with Kendal Jenner. Kardashian paired a sheer tank and cut off camo shorts with a timeless pair of Versace sunglasses What do you think of her look?
    • by Yoey
    • 11 Months ago
    • 0
  • Business Of Fashion names Gucci, YEEZY, Balenciaga & Vetements Among the World’s Hottest Brands

    In what might come as a shock to no one, Gucci has ranked number one in Lyst and Business of Fashion‘s first installment of The Lyst Index, a quarterly report determining fashion’s hottest brands and biggest products. By aggregating searches, page views, engagement, intent rate and conversion, the global fashion search engine’s analysts work closely with BoF‘s detailed editorial studies to uncover what […]
    • by Yoey
    • 11 Months ago
    • 0
  • Salvatore Ferragamo Fall/Winter 2017 campaign #FerragamoAndI

    An addictive soundtrack, vibrant pops of colour and spontaneity: these are the key ingredients of Salvatore Ferragamo’s Fall/Winter 2017 campaign, “Ferragamo and I”. Starring Chinese supermodel Xiao Wen Ju alongside Aymeline Valade and Kit Butler, the campaign brings Ferragamo’s latest line-up of shoes and bags to life in a series of dynamic visuals. Via.Luxuo
    • by Yoey
    • 11 Months ago
    • 0
  • Rihanna Is Bringing her Fenty Puma Line back to premiering in New York Fashion Week

    After showing Fenty Puma in Paris the last two seasons, Rihanna has decided to turn to New York Fashion Week. According to WWD, Puma released a statement saying “After two successful seasons showing during Paris Fashion Week, Rihanna has decided to return to New York and show her Fenty Puma by Rihanna Spring 2018 collection during […]
    • by Yoey
    • 11 Months ago
    • 0
  • Stylish Couple: Dwyane Wade and Gabrielle Union Wearing Berluti Jacket and Bag at the Berluti Paris Show

    Dwyane Wade and wife Gabrielle Union have been dominating the Men’s fashion week circuit in Paris the past week. They were recently spotted outside of the Berluti show with Luka Sabbat looking better than ever. Wade wore an all navy fit including a Berluti unlined jacquard scritto bomber jacket ($2,650) that he accessorized with a leather […]
    • by Yoey
    • 12 Months ago
    • 0
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