A Look Inside I Love Ugly’s Los Angeles Store | Detail Look

  • by Yoey
  • 6 Years ago
  • 1

Having already presented its Los Angeles exclusive collection last month (seen here), we finally have our first look into I Love Ugly‘s stateside flagship in West Hollywood. Situated among fellow streetwear comrades including Union, Undefeated and Black Scale among others, the contrast of its matte black walls and wooden fixtures plays along perfectly with the New Zealand brand’s signature dark, yet uncomplicated aesthetic. Leveraging the full potential of the senses and the chosen space, the La Brea Avenue shop features the scent of ILU’s Frank cologne, its eclectic taste in music and a mural by artist Rhek. If you’re in the Los Angeles area be sure to stop by I Love Ugly’s new brick and mortar.

I Love Ugly LA
170​ ​S. La Brea Ave.
Los Angeles, CA
United States

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“Live good Drink good Eat good” Graduate of Dillard University majoring in Public Relations/Brand Imaging. A New Orleans Native but born in Memphis,TN. Was raised as a Air Force brat having lived before in Germany and visited frequently to countries like England and France. While living in Europe a love for fashion and all things extravagant became a lifestyle easy to embrace. Returning to New Orleans fashion still played a major role in life for him. Now partnering with long time friend Nick to create the chic cultural blog site Myhellofalife.com Yoey is focused more than ever on making his dreams a reality, while doing what he enjoys the most; enjoying a hell of a life.

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1 Comment Already

  1. nice ass location

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