• EMLINE POPUP- THE PROJECT (JUNE 14th)

    The eMline is one of the hottest clothing brands in the city of New Orleans and some new fresh pieces will be on sale to celebrate the 2nd Annual eMline Weekend! Come out and shop! Who: James Mayes presents 2019 eMline Weekend What: EMLINE WEEKEND POP-UP SHOP When: FRIDAY JUNE 14TH Where: 3101 ERATO CRESCENT […]
    • by Yoey
    • 2 Months ago
    • 0
  • Easter Treat from.. THE LOYALTY CLUB: “CLUB POLO (KIDS)”

    Just in time for Easter The Loyalty Club releases new CLUB POLO for Kids. Shop here.   Don’t worry Adults The Loyalty Club got you covered too! CLUB POLO (ADULT) $60.00
    • by Yoey
    • 4 Months ago
    • 0
  • LRG x No Limit Records Capsule Collection

    Clothing brand  LRG teams up with music mogul Master P for a No Limit records inspired capsule. Featuring the classic No Limit army tanks and Master P’s iconic gold and diamond-encrusted typography, LRG’s throwback collection consists of track suits, hoodies and T-shirts, including one with the New Orleans rapper’s 1996 platinum album Ice Cream Man.
    • by Yoey
    • 9 Months ago
    • 0
  • eMline Releases new collection Ward 2, Drop 5.

    @The_eMline Releases new collection Ward 2, Drop 5. This drop some new hoodies in time for the fall/winter season. Head over for purchase at Emline online store. The new Colossal Flowers Hoodie, and the new PF Hoodie comes in Red and Black. Bonus Material MyhellofaLifeTV interview with James Mayes of eMline
    • by Yoey
    • 9 Months ago
    • 0
  • Hot Item: The Loyalty Club Limited Edition Halloween Tee 18’

    HAPPY HALLOWEEN FROM LOYALTY CLUB WITH THE RELEASE OF THIER SPECIAL EDITION HALLOWEEN TEE. DROPPING THIS FRIDAY 10/12 EXCLUSIVELY ON ONLINE STORE. TEES ARE EXTREMELY LIMITED IN QUANTITIES SO ACT FAST. ONCE THERE GONE THERE WILL BE NO RESTOCK. SHOP NOW
    • by Yoey
    • 10 Months ago
    • 0
  • Mitchell & Ness Connects With Just Don for “The No Name Collection”

    Mitchell & Ness has reunited with Don C on a new collection. As both pay close attention to the detail in their respective products, the two have developed “The No Name Collection.” True to its name, the selection of jerseys removes the NBA team names from the front and strips the player names from the back, too. […]
    • by Yoey
    • 1 year ago
    • 0
  • MHOL Spotlight: Will Euro Talks His Street Wear Modeling Career w/ MyHellofALife

    Mario “Yoey” Martin reached out to Will Euro for him to have a chance to speak on how his career with modeling street all began and how the experiences had been for him. Check out the short Q&A below.. Yoey: How did your street wear modeling career begin? WillEuro: My career in streetwear modeling started […]
    • by Yoey
    • 1 year ago
    • 0
  • Drake’s ‘VIEWS’ Now Has Its Own Basketball Jersey

    Founded by Bread&Butter creative director and graphic designer Patso Dmitrov, fledgling label PVTSO takes inspiration from some of hip-hop’s finest for their range of modernized basketball jerseys. Taking direct inspiration from Drake’s VIEWS, Chance The Rapper’s Acid Rap, Frank Ocean’s Channel Orange, Freddie Gibbs and Madlib’s Piñata, and Nas’ Illmatic, each design is an homage to Dmitrov’s favorite rap albums […]
    • by Yoey
    • 3 Years ago
    • 0
  • NIKE Dunk CMFT “Black Denim” | Hot Item!

    Nike is going hard with the “Black Denim” release. Riffing on jeans –which pair so effortlessly with the silhouette itself – the sneaker is outfitted with weighted black denim through the upper and hallmark Swoosh. Its evident how hot these are already sold out on Nike’s website, audiences can pick up this iteration at the stock […]
    • by Yoey
    • 4 Years ago
    • 1
  • Fabolous Stars In Rocawear Blak Spring/Summer 2015 Ad Campaign

    Multi-platinum Grammy®-nominated artist, Fabolous stars in the Rocawear BLAK Spring/Summer multi-media marketing campaign titled, “Rocawear BLAK is the New Black”. For more information on Rocawear, visit http://www.Rocawear.com
    • by Yoey
    • 4 Years ago
    • 1
  • The HUNDREDS x Adidas “Crush” Pack Collection

    Bobby Kim, co-founder of California-based brand The Hundreds, has announced a collaboration between his company and adidas, with the duo looking to infuse their sensibilities to create soccer-skateboard inspired apparel. The two companies decided to work together to celebrate the valuable life lessons taught through each discipline — soccer teaching the benefits of cooperation, team […]
    • by Yoey
    • 5 Years ago
    • 1
  • 40s & Shorties 2014 Holiday Lookbook

    Following on from its summer collection lookbook, 40s & Shorties moves to a decidedly drier locale for its 2014 holiday shoot. Shot by Giovanni Darkins, the playful aesthetic that the brand is known for remains strong in this collection, with bright pops of magenta and emerald green against more standard black and white socks, all […]
    • by Yoey
    • 5 Years ago
    • 1
  • NBA x Mitchell & Ness Lauches Exclusively Collection at LIDS

    The NBA and LIDS are kicking off the 2014-15 season with this exclusive Reflective XL Logo Snapback headwear collection by sportswear brand Mitchell & Ness. The assortment utilizes reflective materials in a variety of NBA teams and colors. What separates this line of headwear from others is that under flash photography, the XL team logos […]
    • by Yoey
    • 5 Years ago
    • 1
  • Stussy Goes Back To Its Roots with the IST Varsity Jacket

    Streetwear staple brand Stussy has gone back to its roots and returns this season with a new iteration of its ”IST Varsity Jacket.” In a retro-inspired aesthetic, the hooded wool garment features contrasting varsity stripes on the bottom and cuffs, while leather sleeves are also set in a different color to bring out the nostalgic […]
    • by Yoey
    • 5 Years ago
    • 1
  • A Bathing Ape SHARK HOODIE 10th Anniversary Collection

    The 10th anniversary collection features four assorted full zip hoodies in gold, silver, black or white and four additional coinciding t-shirts. Each of the hoodies have special swarovski crystal details along the shark’s teeth and eyes and ship in exclusive packaging. Select pieces will be available at ZOZOTOWN from October 11-15, while the rest of […]
    • by Yoey
    • 5 Years ago
    • 1
  • ADIDAS x Neighborhood 2014 Fall/Winter Collection (Photos + Video)

    ADIDAS has unveiled another cool capsule collaboration for men with Tokyo-based brand Neighborhood. Adidas Originals by Neighborhood is a new collection of footwear and ready-to-wear apparel for Fall/Winter 2014, mixing casual and contemporary styles and blending Neighborhood’s own aesthetic crafted under designer Shinsuke Takizawa with the spirit of Adidas. The adidas Originals by NEIGHBORHOOD Fall/Winter […]
    • by Yoey
    • 5 Years ago
    • 2
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