A message to Nascar
By Rollin Black
NASCAR seems to be working on avenues to diversify their industry. Nearly every major American sport has black stars, including Tiger Woods, LeBron James and Serena Williams, but the top three Nascar national series have none. It is a glaring absence in a sport desperate to attract new fans and diversify its audience.
There is clearly a push to bring in a young African American demographic. One of the ways they are going about this, is by hiring a few washed up rappers to which no one respects to appear at events and commercials. This is not going to get it.
Don’t worry NASCAR, Myhellofalife is here to do your work for you. The key to this market is through fashion and Young Hip hop artist who actually matter.
How about starting with advertising on fashion websites such as ours, then hiring young black clothing designers, and artist to revamp a few designs for your company.
Lastly hire younger artist like: Meek Mill, Wiz Khalifa, French Montana, or even Deelishis’s ass. All of these artist will bring in the market that NASCAR is missing.