Adidas & Pharrell Williams reveal Supershell Collection

  • by Yoey
  • 6 Years ago
  • 1

Pharrell Williams has handpicked artists from around the world to redesign Adidas’s Superstar Shelltoe toe for the new Supershell collection.

In a new video from Adidas Originals, Pharrell discusses the work of the contributing artists, who include NYC artist Todd James, British-Iraqi architect Zaha Hadid, Japanese artist Mr. and US photographer-director Cass Bird on reinventing the shoe’s classic design.

In four additional videos, Pharrell focuses on each of the artists involved.

“Adidas Originals = Pharrell Williams Supershell” releases worldwide on August 7 in stores and at

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“Live good Drink good Eat good” Graduate of Dillard University majoring in Public Relations/Brand Imaging. A New Orleans Native but born in Memphis,TN. Was raised as a Air Force brat having lived before in Germany and visited frequently to countries like England and France. While living in Europe a love for fashion and all things extravagant became a lifestyle easy to embrace. Returning to New Orleans fashion still played a major role in life for him. Now partnering with long time friend Nick to create the chic cultural blog site Yoey is focused more than ever on making his dreams a reality, while doing what he enjoys the most; enjoying a hell of a life.

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1 Comment Already

  1. very creative

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