CONVERSE by John Varvatos – “The Weapon” | Available Now

  • by Nick
  • 9 Years ago
  • 1

Thanks to the raucous opening act by DJ Q-Tip and a live jam from rock band Black Rebel Motorcycle Club, designer John Varvatos celebrated his successful showing at the New York Fashion Week with an event like no other at his 315 Bowery flagship store, the former home of music club CBGB. The event also served as the debut of CONVERSE by John Varvatos – “The Weapon” Collection, the designer’s interpretation of CONVERSE Weapon sneakers. First seen on the basketball courts across the U.S. back in 1986, CONVERSE Weapon quickly became the “weapon of choice” for streetballers and pros alike. In honor of his partnership with CONVERSE, now in its 10th year, Varvatos re-imagined the Weapon to be an extension of his hard charging design theme that is part biker chic and part rock n’ roll glam. Fresh new colors, super soft premium leather, all on the classic silhouette, Varvatos slimmed down the overall form just a tad bit for an updated look. All are now available through John Varvatos retail locations and BLOOMINGDALE’S department stores for a suggested retail price of $170. There will also be an ultra-premium version available on December 1st for $250. VIA Freshnessmag.com

John Varvatos – Bowery
315 Bowery | Map
New York, NY 10003
TEL #: 212-358-0315

John Varvatos – SoHo
122 Spring Street | Map
New York, NY 10012
TEL #: 212-965-0700

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“LIVE FAST DIE FLY” Nick Reed is not the typical New Orleans native. Even with an B.A. in Journalism and Creative Writing from Xavier University, it has been said that he was always different. Through fashion and creative writing Nick has always found a way to express himself. He is the owner of So Authentic promotional group and was a former Editor-in chief of the Xavier Herald. Over the past few years he and partner Yoey Yo have developed My HELL OF A LIFE and GFC clothing brand in hopes to change the world. Their main goal is to just make the world a little more fresh.

1 Comment Already

  1. old school flavor

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