Headed by Victor Tell and Mikael Söderlindh, Happy Socks provides durable and comfortable sock with joyus motifs at its center. Brightening one’s outfit with flamboyant designs, the Swedish company again delivers a fetching collection for 2013 fall/winter. The collection enlists bold prints  – paisley, camouflage, stripes, polka dots, zig zag — alongside an array of contrasting color palettes, catering for those inclinded for a more humble get-up to the loud and cheerful. The full fall/winter range is now available via the HYPEBEAST store.

via.hypebeast