Ice Cube, LL Cool J Get Billion Dollar Backing

  • by Yoey
  • 2 Years ago
  • 0

Ice Cube and LL Cool J just got major reinforcements in the pursuit of sports TV supremacy — we’re told they just secured several BILLION dollar commitments in their push to buy a group of regional sports channels.

As we previously reported, the rap legends are part of a powerful group — including the BIG3 and billionaire Alex and Ani jewelry founder Carolyn Rafaelian– looking to bid on a block of 22 regional sports channels, including the YES Network.

The channels are currently owned by Disney but the Justice Dept. is forcing the company to sell them off to break up their monopoly in sports TV (since they already own ESPN).
Now, we’re told Cube’s group has backing from private equity partners — and he met with the group earlier this week to hammer out their purchasing strategy.
In other words, they’re figuring out how much they want to bid for the stations.

If Cube and LL win the bidding, we’re told there’s already a plan in place to run a full slate of content that caters to a younger audience because they believe there’s a hole in that market.

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“Live good Drink good Eat good” Graduate of Dillard University majoring in Public Relations/Brand Imaging. A New Orleans Native but born in Memphis,TN. Was raised as a Air Force brat having lived before in Germany and visited frequently to countries like England and France. While living in Europe a love for fashion and all things extravagant became a lifestyle easy to embrace. Returning to New Orleans fashion still played a major role in life for him. Now partnering with long time friend Nick to create the chic cultural blog site Yoey is focused more than ever on making his dreams a reality, while doing what he enjoys the most; enjoying a hell of a life.

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