Ray-Ban Celebrates 75th Anniversary

  • by Yoey
  • 9 Years ago
  • 0

or the 75th anniversary of the debut of its Aviator sunglasses, Ray-Ban is launching a limited-edition capsule collection, featuring four of its legendary models.

This 18,000-piece collection is accompanied by a special anniversary campaign about men and women who made history by achieving social changes.

Featuring the yellow polarized lenses developed in 1978 to offer an anti-glare effect, this exclusive line will comprise the Classic Aviator, Classic Aviator with curved temple tips, the Shooter and the Outdoorsman models.

To celebrate this milestone, Ray-Ban has launched a global advertising campaign drawing inspiration from real-life tales of individuals who dared to defy convention.

Decade by decade, photographer Mark Seliger has focused on legendary personalities, from pilot Raymond Swalley to homosexual writer Taylor Mead and musician Norman Blagman.ViaLuxuo

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“Live good Drink good Eat good” Graduate of Dillard University majoring in Public Relations/Brand Imaging. A New Orleans Native but born in Memphis,TN. Was raised as a Air Force brat having lived before in Germany and visited frequently to countries like England and France. While living in Europe a love for fashion and all things extravagant became a lifestyle easy to embrace. Returning to New Orleans fashion still played a major role in life for him. Now partnering with long time friend Nick to create the chic cultural blog site Myhellofalife.com Yoey is focused more than ever on making his dreams a reality, while doing what he enjoys the most; enjoying a hell of a life.

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